This article focuses on the fact that social media platform snapchat will be using advertisements now to make money as so far they have 100m users and do not make money of the app in any way. So far they have started advertising certain brands via the platform by showing advertisements as stories. The advertisements will only however be available to view for 24 hours.
I think that this is a good way for snapchat to make money however some users may find this annoying. I think by advertising for only the time period of 24 hours is a new way of advertising and may even start to be beneficial to firms.
http://www.theguardian.com/technology/2014/oct/20/snapchat-messaging-app-ad-creepy-ouija
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